Properly
Properly: a fully digital home selling marketplace.
We designed transparency and efficiency into a traditionally complex transaction by laying out clear steps, visualizing success, and helping sellers feel confident, in control, and expertly led.
INDUSTRIES
Real Estate / Start-up
DELIVERABLES
Strategy / User Experience / User Interface Design
Strategy / User Experience / User Interface Design
Product Design
We developed wireframes, information architecture, and an interactive design system that brought Properly to life.
Our design system is a strategic blueprint to guide home buyers and sellers through the process with confidence.









