Properly

Properly: a fully digital home selling marketplace.

We designed transparency and efficiency into a traditionally complex transaction by laying out clear steps, visualizing success, and helping sellers feel confident, in control, and expertly led.

INDUSTRIES

Real Estate / Start-up

DELIVERABLES

Strategy / User Experience / User Interface Design

Strategy / User Experience / User Interface Design

Product Design

We developed wireframes, information architecture, and an interactive design system that brought Properly to life.

Our design system is a strategic blueprint to guide home buyers and sellers through the process with confidence.

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