justmiine
justmiine is the future of healthcare.
We partnered with a team of doctors and nurses to develop a software toolbox that connects patients and healthcare providers—reducing complexity to save time, closing gaps in care to improve outcomes, and increasing revenue.
INDUSTRIES
Healthcare / Technology
DELIVERABLES
Branding / Strategy / Messaging / User Experience / User Interface Design / GTM Go-To-Market Campaigns / Marketing
Branding / Strategy / Messaging
Product-market Fit
We collaborated with Doctors, Nurses, Care Providers, and Engineers to create a suite of digital healthcare tools called justmiine.
justmiine bridges the gap between in-office healthcare and at-home services, unlocking digital-first healthcare, remote patient monitoring, and telemedicine.
Branding / Strategy
Designed For Success
From at-home to in the office, we developed branding, positioning, and a design system for digital, print, and in-person experiences, taking justmiine from 0 to 1 and then to scale.
User Experience / User Interface Design
Increasing Efficiency
The justmiine Patient App helps collect routine information from the comfort of home.
From booking appointments to submitting insurance information or filling out routine questionnaires, the Patient App saves on average 20–120 minutes per visit per person, including travel and wait times.
Ashley, the AI Assistant, helps with administrative tasks, answering questions, booking appointments, and providing assistance whenever it’s needed.




User Experience / User Interface Design
Digital-first Care
Since no two people are alike, justmiine organizes a patient’s assigned tasks, medications, and appointments into Activities, the action items of a Care Plan.
When used consistently, the Patient App shows progress over time, helping to visualize a patient’s journey.
With routine use, justmiine achieved better blood pressure and glucose control with increased patient satisfaction, lower mortality rates, and a decrease in hospital admissions by up to 25% for chronically ill patients.




User Experience / User Interface Design
Improved Outcomes
justmiine gives a clear understanding of Care Plan progress including trends over time, medication adherence, refills, and health history.
Patients and Providers stay connected to monitor changes, making adjustments to Care Plans and Medications from the comfort of home.
For Patients, hospital readmission rates were reduced by up to 76%.
For Providers, nurse time per patient reduced on average 30–50%, successfully delivering better care more efficiently.




User Experience / User Interface Design
Product-Led Growth
justmiiine’s cloud-based virtual care platform allows healthcare providers to remotely manage their patients. The technology, built by doctors, for doctors improves the cost-effectiveness of independent practices, showing an estimated savings of $200–$1,200 per patient per year, depending on condition and frequency of care.
Using the platform, Providers are also able to bill an additional $120–$200/month per patient for RPM services, generating millions in new revenue.
GTM Go-To-Market Campaigns / Marketing
Market Expansion
justmiine’s suite of tools reduced hospital admission rates by 25% for chronically ill patients and readmission rates by up to 76% with an estimated savings of $200–$1,200 per patient per year, depending on condition and frequency of care.
By successfully scaling tools for healthcare teams to deliver better care more efficiently, justmiine was acquired by the Pontifical Catholic University of Rio Grande do Sul (PUCRS), one of the most important research universities in Latin America.
